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W&I Insurance: From the Broker's Seat Report Cover
ReportThe W&I Series · Paper 2

W&I Insurance: From the Broker's Seat

How the W&I market actually reads a transaction: when to involve a broker, what insurers are really pricing, what gives underwriters comfort, and where AI is starting to change the equation. By Jurimesh, in conversation with Peter Zwijnenburg, Aon M&A.

7

Sections covered

Paper 2

The W&I Series

Free

No cost

Written with

JurimeshAon M&A

Well-applied AI may produce better-quality due diligence, and in doing so takes risk out of the M&A market, partly because it becomes easier to include things that today are left out of scope purely for reasons of cost and labour intensity.

Peter Zwijnenburg, Aon M&A

What's inside

  • 01

    When to bring in the broker

    Why the moment you scope your due diligence is the moment to involve a broker, how the European sell-side route makes bids comparable, and what you give up when the broker arrives late.

  • 02

    What you are selling to insurers

    Sector, location, and perceived quality of the target, and how the diligence either confirms that picture or undermines it.

  • 03

    Where the broker adds value

    Why Aon approaches the whole market rather than a handful of known insurers, and how policy terms are pushed past what the SPA says in the buyer's favour.

  • 04

    Diligence quality and the underwriting call

    The defensive phrasing that turns an uncertainty into an exclusion, why asking for an indemnity is self-defeating under W&I, and how underwriters read "we found no issues".

  • 05

    AI-generated due diligence

    What an AI-produced DD report would need before a broker presents it without caveats, why pricing is driven by the target rather than the method, and where insurers are pointing their own models.

  • 06

    Claims

    What separates a claim that settles from one that becomes a dispute, why diligence is the buyer's defence mechanism, and what the annual claims data feeds back into cover.

  • 07

    One piece of advice

    The single thing a PE fund doing its first W&I deal should know, and why the cost now makes it hard to argue against.

About this report

Paper 2 in the Jurimesh W&I Series. Written by Jurimesh, in conversation with Peter Zwijnenburg, who leads the regional team of Aon M&A.

Paper 1 set out what W&I insurance is and how a policy works. This one takes the broker's side of the table: how a transaction gets presented to insurers, which diligence habits win broad cover and which produce exclusions, and what the market expects as AI starts doing more of the reading.

Start with W&I Insurance: A Detailed Guide if you want the policy mechanics first.